Mazda Motor Corporation has announced that it is setting its sights on reducing the fuel consumption of Mazda vehicles sold globally by an average 30 percent by 2015. This determined commitment will entail a holistic approach which includes using lightweight technologies, the upgrade of almost all of Mazda’s gasoline e
Mazda Motor Corporation received permission from Japan’s Ministry of Land Infrastructure and Transport (MLIT) to test the Mazda Premacy Hydrogen RE Hybrid minivan on public roads. Mazda’s newest hydrogen rotary engine vehicle features a hybrid system that increases the vehicle’s power by 40 percent and doubles the hydrogen fuel range to 200 kilometers. Mazda aims to complete the road trials and start commercial leasing in Japan during fiscal year
Mazda Motor Corporation today announced the launch of its new global brand visual identity which will be rolled out progressively around the world. Following a successful pilot in Australia, the first major region to introduce this new visual identity direction will be Japan, commencing on June 20, 2008, when Mazda updates its Japan websites with distinctive new features. This will be followed by its full adoption in advertising, commencing on July 8 with the launch of the new mid-size Mazda Biante high-roof miniva
Mazda will present an all-new show car at this year’s Moscow International Automobile Salon. The concept is a sporty, compact crossover SUV designed especially for the Russian market. The Moscow show car is the latest concept to be developed using the new design direction called Nagare – following in the footsteps of Nagare, Ryuga, Hakaze, Taiki and Furai. Nagare, which means “flow” in Japanese, represents a new approach to expressing moveme
Coming on the heels of best-ever sales in April and May, the 2008 MAZDA5 has been named Ward’s AutoWorld’s “Interior of the Year” in the “Popular Priced Truck” category. Thirty-six outstanding vehicle interiors representing 13 manufacturers competed for top honors in the annual competition.Over four weeks, members of the editorial staff of Ward’s AutoWorld spent time with each finalist vehicle to evaluate its interior. Winners were decided by overall points earned. To be eligible for the com
Three-door version with larger front doors and a new rear side window design for a sportier character. Drag coefficient of only 0.31 and coefficient of lift (CLF) of just 0.02 contribute to low fuel consumption. Sports Appearance Package available (depending on market) with special front bumper, side sills and rear roof spoiler Comfort, Functionality and Equipment Walk-in functionality for front passenger seat, which slides forwa
Leverkusen, 2nd June 2008. Mazda Motor Europe has appointed Steve Newton to the position of Managing Director of its new national sales company in Turkey, effective immediately. Last year, Mazda Motor Corporation transferred responsibility for the Turkish market to Mazda Motor Europe. The new organisation joins 20 other national sales companies in Europe that account for more than 90 percent of all Mazda sales on the continent. Mr. Newton will lead an executive team based in Istanbul that includes Public Rel
Mazda’s design DNA To come up with a new design identity for Mazda, Laurens van den Acker and his design team had to condense and refine important heritage and brand identifiers into future design DNA. But what is design DNA? As its name would suggest, it’s not so different from a human genome. Design DNA is a name for the basic building blocks that makes a car recognisable. It’s a design element that ensures a car shares visual characteristics with other vehicles in the same family, w
Mazda Motor Corporation has upgraded the “Scrum Wagon” and “Scrum Van” micro-mini vehicle lineup for the Japanese market. Both vehicles are available at Mazda Autozam, Mazda, and Mazda Anfini dealers throughout Japan from today. The upgraded Scrum Wagon comes with new interior fabric colors designed to match the characteristics of each model grade and front seats with thicker, contoured seat edges that enhance the vehicle’s level of quality and comfort for passengers. The top grade model, PZ
Mazda Motor Corporation has announced that updated Spiano micro-mini models, known for their friendly exteriors and comfortable interior cabins, are on sale from today at Mazda Autozam, Mazda and Mazda Anfini dealerships throughout Japan. The models offer newly designed seat and door trim fabric, an improvement which gives the interiors a fresh new atmosphere. The XS grade has a new chrome front grille, and the Spiano GS includes newly added split rear seats. The sales target volume for th
Mazda Motor Corporation today announced the launch of freshened models in the Mazda AZ-Wagon micro-mini range, which has already won high praise for its “space utility wagon” concept. The upgraded models go on sale today and are available at Mazda Autozam, Mazda, and Mazda Anfini dealerships throughout Japan. Improvements have been made to the AZ Wagon’s interior and exterior quality levels. Depending on the model, new seat upholstery and door trim, Mazda’s advanced keyless entry & st
Mazda Motor Corporation will showcase the world premiere of the all-new Mazda2 (known as the Mazda Demio in Japan) at the 77th annual Geneva International Motor Show to be held from Tuesday, 6 March through Sunday, 18 March 2007. Officially titled the Salon International de l’Auto de Genève, the Geneva Motor show press days are March 6 and 7, and the public days are March 8-18. Mazda will hold its press conference on Tuesday, 6 March at 14:15 CET. The all-new Mazda2 is more than just a mo
